UpSNAP rolls out First Multi-Modal Mobile Advertising Packages
Posted: 04-21-2009 : CHARLOTTE, N.C.

Charlotte, NC – UpSNAP Services, LLC (www.upsnap.com), a leader in voice/text based advertising and content services that work on ALL mobile phones, announces the roll-out of the first Multi-Modal Mobile Advertising Packages, which combine text and WAP advertising with audio content and Click-to-call lead generation.

Advertisers: The Multi-Modal Mobile Advertising Packages enable Advertisers to receive targeted, pre-qualified callers into Call-centers. The packages are performance oriented, and the Advertisers pay on a per call basis, only.

Publishers: The Multi-Modal Mobile Advertising Packages allow Publishers to take remnant non-targeted Mobile inventory and turn it into highly targeted, well-monetized Advertising.

“UpSnap’s Multi-Modal Mobile Advertising packages are very innovative. UpSnap launched the new ad packages last quarter, and we have had some great results for both the Advertisers and Publishers. On the one side we are able to generate additional revenues for the Publishers, and on the other side, we are able to deliver highly qualified leads to the Advertisers, on a performance basis. This is a Win-Win situation, especially in today’s Economy,” said Tony Philipp, CEO of UpSnap Services. “ We have seen campaigns with 20% click-throughs, and eCPM for publishers in excess of $20.”

UpSnap Services will be exhibiting in the Mobile Pavilion at Ad-tech, in San Francisco, April 21 and 22. Stop by for a free demo, or call 1-704-895-4121.

About UpSNAP Services
Since 2004, UpSnap, located just outside of Charlotte, NC, has set the model for mobile solutions for major publishers. UpSnap has built its network to reach over 230 million cell phones on a daily basis. We are currently serving mobile ads with Video, WAP, IVR, and SMS platforms.

For brands wishing to extend their reach, we can be reached via sales@upsnap.com .