Wake Forest University Eye Center Leverages Local Eye Site to Streamline Staffing Process
Posted: 03-25-2009 : RALEIGH, N.C.

RALEIGH, NC – Local Eye Site, the premier online destination for professionals in the eye care industry, announced today its success in helping Wake Forest University Eye Center streamline its staffing process and increase the quality of applicants. Local Eye Site (LES) helps eye care practices around the country raise their online awareness, recruit qualified talent year-round and improve patient care through its unique model of leveraging online communication and unprecedented two-way job recruitment process.

The Wake Forest University Eye Center, which specializes in all areas of eye care in the Carolinas, had previously experienced difficulty in finding qualified candidates to fill positions. Job postings were not reaching the intended audience, and restrictive posting guidelines along with high costs made it almost impossible to maintain a steady online presence. LES effectively gave the center the forum they needed to address the needs of the industry and the tool to connect open positions with qualified candidates.

“For a minimal annual fee, I have access to the people and issues that matter most to our facility,” said Genie Greene, Certified Ophthalmic Technician (COT) and financial coordinator at the Eye Center. “It has been a valuable investment for everyone involved. We have already filled six positions in less than eight months using Local Eye Site.”

Local Eye Site has proven to be an economical tool for the eye care industry because it caters to a small, specialized community that often tends to get lost in the sea of information on other job recruitment mediums. With LES, the Eye Center has been able to easily identify and target qualified professionals, save time and money associated with traditional advertising forums and keep updated on important issues in the eye care industry.

“The early success of our site validates our vision for lessening the burden associated with recruiting in the niche industry of eye care,” said Brad McCorkle, president and founder of Local Eye Site. “We believe that by empowering eye care providers with a cost effective and efficient resource to connect with the most qualified candidates, we are helping improve the quality of eye care. That is something we are excited about!"

About Local Eye Site
Local Eye Site is the premier online destination for professionals in the eye care industry. Founded in 2007 by Brad McCorkle, a former Senior Medical Sales Representative for a leading eye care company, Local Eye Site advances the quality of patient care by providing opportunities to foster professional development, further education and enhance communication among the eye care community. The site is committed to serving the industry from a personal and local perspective. Local Eye Site's fresh and creative approach to the eye care industry distinguishes it from eye care associations and industry competitors. For more information, visit localeyesite.com.