Carolina Newswire


Founder of Local Eye Site Brad McCorkle Named One of the Top 50 Entrepreneurs in the Triangle
Posted: 03-01-2010 : RALEIGH, N.C.

RALEIGH, N.C. - Brad McCorkle, founder and President of Local Eye Site, has been named one of the “Top 50 Entrepreneurs” by Business Leader Magazine, recognizing the most influential business leaders in the Triangle. Local Eye Site, based in Raleigh, NC, is the premier online community for eye care professionals.

Business Leader honored McCorkle and others in a ceremony on February 26 in Raleigh, and he will be featured in the magazine’s March 2010 issue. The Business Leader has recognized the Triangle’s most prominent business leaders as the “Top 50 Entrepreneurs” since 1996.

“We believe that this award is confirmation of the effectiveness of our innovative model for online recruiting in niche industries,” said McCorkle. “Local Eye Site is moving forward with a progressive plan to create online communities for niche industries, which ultimately serve as fertile recruiting ground for our customers.”

Brad gained an appreciation for the challenges associated with recruiting in niche industries while serving as a Medical Sales Representative for an Ophthalmic focused pharmaceutical and surgical equipment company. His observation was that traditional recruiting tools were not well suited to help organizations efficiently source individuals with unique backgrounds. The Local Eye Site model very effectively builds a sense of community online amongst a group of individuals with unique, yet similar backgrounds. Organizations that plug into these online communities may recruit professionals in a more targeted and efficient fashion.

“I would like to thank our team at Local Eye Site for their hard work, loyalty and determination,” said McCorkle. “Recognizing need, and pursuing a solution is only a small part of entrepreneurship. Proper execution of an effective business plan is the most difficult part, and Local Eye Site wouldn’t have made it this far without our group of dedicated professionals.”

About Local Eye Site
Local Eye Site is the premier online destination for professionals in the eye care industry. Founded in 2007 by Brad McCorkle, a former Senior Medical Sales Representative for a leading eye care company, Local Eye Site advances the quality of patient care by providing opportunities to foster professional development, further education and enhance communication among the eye care community. The site is committed to serving the industry from a personal and local perspective. Local Eye Site’s fresh and creative approach to the eye care industry distinguishes it from eye care associations and industry competitors. For more information, visit localeyesite.com.

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